Data-Driven Email and Loyalty Marketing Manager

Job Listing No: 9740000

Data-Driven Email and Loyalty Marketing Manager

Alamo Drafthouse Cinemas – Austin, TX – Do you love movies? Are you passionate about email and subscribe to more lists than you can count? Is your wallet full of loyalty cards? Well then, this is the role for you. Alamo Drafthouse Cinema is seeking an experienced, data-driven Email and Loyalty Marketing Manager to join our growing team. You will focus on the execution of highly targeted email marketing campaigns and the management of our Victory loyalty program. The successful candidate will have solid experience leading data-driven email programs, growing email databases and customer retention for a sizable brand. Responsibilities: Own customer segmentation and contact strategies to drive increased traffic, engagement and customer retention Manage the Alamo Drafthouse loyalty program; create raving fans by providing with amazing experiences that drive repeat purchases Drive venue and site traffic, customer frequency, and life-time value through the successful development and execution of loyalty program promotions a… – Permanent – Full-time

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