Marketing Manager, Canine Pain
Zoetis is a global animal health company dedicated to supporting customers and their businesses in ever better ways. Building on 60 years of experience, we deliver quality medicines and vaccines, complemented by diagnostic products and genetic tests and supported by a range of services. We are working every day to better understand and address the real-world challenges faced by those who raise and care for animals in ways they find truly relevant.Our name, Zoetis (z-EH-tis), has its root in zo, familiar in words such as zoo and zoology and derived from zoetic, meaning “pertaining to life.” It signals our company”s dedication to supporting the veterinarians and livestock producers everywhere who raise and care for the farm and companion animals on which we all depend on.Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact.Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of “@zoetis.com”. In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.The Marketing Manager for Canine Pain will be responsible for defining strategy, planning, and execution of marketing efforts for our Canine Pain portfolio, including Rimadyl and any new assets controlling OA pain with Nerve Growth Factor (NGF) and anti-NGF therapy. Job Responsibilities Work in conjunction with the Head of Petcare Therapeutics and Senior Marketing Manager, Feline Pain to:Develop, implement, and measure multi-channel marketing initiatives which support the immediate and long-term growth of Rimadyl & the Canine Pain portfolio Develop sales and operating budgets, manage and operate within approved financial parameters to enhance profitability Partner with manufacturing on demand planning for all products in the Canine Pain portfolio Lead the US strategic planning for any new assets in the canine pain portfolio including market development, brand building, demand forecasting, training, and commercial launch Actively work with multiple internal stakeholders (Veterinary Operations, Marketing Communications, Market Research, Regulatory, Legal, Finance, Learning & Development, Manufacturing) and external vendors to drive strong market growth Provide timely marketing materials and programs to the Sales Force and all channel partners in support of demand creation efforts Be highly responsive in managing all communications with customers, Territory Business Managers, Area Business Managers, Corporate Accounts, Customer Interaction Team, and Senior Management Rigorously monitor and gather key customer insights, and competitive activities and customer insights to incorporate into effective marketing strategies Manage and maintain ongoing relationship with Market Research, Advertising agency, and external vendors to ensure that key customer insights are incorporated into effective marketing strategiesDesired Qualifications:* Five (5) to seven (7) years of marketing leadership or related experience with demonstrable success. Animal health, veterinary marketing experience is preferred.* Bachelor”s degree with a concentration in Business or relevant major, MBA preferred* Excellent understanding of science-based marketing and the marketing process.* Proven ability to develop and deliver best-in-class integrated marketing plans and programs to address a dynamic market.* Ability to favorably influence people without direct authority. Strengths in team and relationship building.* Strong written and verbal communication, project management, and computer software skills among standard company programs.* Highly responsive and results oriented. Strategically agile and energized by a fast-moving environment.* Strong business acumen, analytical thinking, problem-solving skills with attention to detail* Proven ability in handling and effectively prioritizing multiple projects while maintaining a positive attitude.* Ability to travel internal and external meetings, and customer interactions (>25%).Apply for this job.